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Advanced Brand Management

Advanced Brand Management: Managing Brands in a Changing World

Author : Temporal, Paul

The most indispensable and practical book on brand management ever! One of the world's leading brand experts Paul Temporal provides a complete guide on developing and managing sophisticated
$33.26
Special Price: $24.15
  • Author:
  • Temporal, Paul
  • ISBN:
  • 0470824492
  • isbn-13
  • 9780470824498
  • Publisher:
  • John Wiley and Sons Ltd
  • Cover:
  • Hardback
  • Pub. Year:
  • 19-02-2010
  • SKU
  • 9780470824498
  • Number of Units
  • 01
  • Pages:
  • 372