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Competitive Strategy: Techniques for Analyzing Industries and Competitors

Competitive Strategy: Techniques for Analyzing Industries and Competitors

Author : Porter, Michael E.

This text unravels the rules that govern competition in business and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry development, and position a company to compete more successfully.
Special Price: $46.45
  • Author:
  • Porter, Michael E.
  • ISBN:
  • 0684841487
  • isbn-13
  • 9780684841489
  • Publisher:
  • Simon & Schuster Ltd
  • Cover:
  • Hardback
  • Pub. Year:
  • 04-08-1998
  • SKU
  • 9780684841489
  • Number of Units
  • 01
  • Pages:
  • 416