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Consumer Behavior Buying, Having, and Being

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  • Consumer Behavior Buying, Having, and Being
  • Consumer Behavior Buying, Having, and Being
  • Consumer Behavior Buying, Having, and Being

Consumer Behavior: Buying, Having, and Being

Author : Solomon, Michael R.

For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to
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Special Price: $84.37
  • Author:
  • Solomon, Michael R.
  • ISBN:
  • 0135153360
  • isbn-13
  • 9780135153369
  • Publisher:
  • Pearson Education (US)
  • Cover:
  • Paperback
  • Pub. Year:
  • 12-06-2008
  • SKU
  • 9780135153369
  • Number of Units
  • No
  • Pages:
  • 720