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Developing Business Strategies

Developing Business Strategies

Author : Aaker, David A.

"Unquestionably the most comprehensive treatment available on the subject. I found this book unique in its capacity to benefit executives, planning staff, and students of strategy alike. "-- Robert
$56.55
Special Price: $41.06
  • Author:
  • Aaker, David A.
  • ISBN:
  • 0471064114
  • isbn-13
  • 9780471064114
  • Publisher:
  • John Wiley and Sons Ltd
  • Cover:
  • Hardback
  • Pub. Year:
  • 03-09-2001
  • SKU
  • 9780471064114
  • Number of Units
  • 01
  • Pages:
  • 352