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Differentiate or Die: Survival in Our Era of Killer Competition

Differentiate or Die: Survival in Our Era of Killer Competition

Author : Rivkin, Steve

Announcing an update of one of the best marketing books of all time. Differentiation has become a very big word in business thanks in great part to Differentiate or Die. It has been called one of the
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  • Author:
  • Rivkin, Steve
  • ISBN:
  • 0470223391
  • isbn-13
  • 9780470223390
  • Publisher:
  • John Wiley and Sons Ltd
  • Cover:
  • Hardback
  • Pub. Year:
  • 07-03-2008
  • SKU
  • 9780470223390
  • Number of Units
  • 01
  • Pages:
  • 272