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Permission Marketing: Turning Strangers Into Friends and Friends Into Customers

Permission Marketing: Turning Strangers Into Friends and Friends Into Customers

Author : Godin, Seth (Author), Peppers, Don (Foreword by), Peppers, Don (Adapted by)

By reaching out to only those individuals who have expressed an interest in learning more about a product, permission marketing enables companies to develop lon-term relationships with customers. This
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  • Author:
  • Godin, Seth (Author), Peppers, Don (Foreword by), Peppers, Don (Adapted by)
  • ISBN:
  • 0684856360
  • isbn-13
  • 9780684856360
  • Publisher:
  • Simon & Schuster
  • Cover:
  • Hardcover
  • Pub. Year:
  • 1999-05-06
  • SKU
  • 9780684856360
  • Number of Units
  • 01
  • Pages:
  • 00256