Planning and Managing Public Relations Campaigns: A Strategic Approach
Author : Gregory, Anne
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Provides a blueprint for practitioners. This title describes how to initiate and manage the ongoing development of a programme in a structured way to benefit both the organization and its clients.
Special Price:
$41.58
- Author:
- Gregory, Anne
- ISBN:
- 0749451084
- isbn-13
- 9780749451080
- Publisher:
- Kogan Page Ltd
- Cover:
- Paperback
- Pub. Year:
- 03-06-2010
- SKU
- 9780749451080
- Number of Units
- 01
- Pages:
- 200