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Product Leadership Pathways to Profitable Innovation

Product Leadership Pathways to Profitable Innovation

Author : Cooper, Robert G.

Based on a major new study, a revision of the leading guide to new-product development for senior management, by the inventor of its most widely practiced
$36.59
Special Price: $33.20
  • Author:
  • Cooper, Robert G.
  • ISBN:
  • 046501433X
  • isbn-13
  • 9780465014330
  • Publisher:
  • The Perseus Books Group
  • Cover:
  • Hardback
  • Pub. Year:
  • 13-12-2004
  • SKU
  • 9780465014330
  • Number of Units
  • 01
  • Pages:
  • 304