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Scenario Planning Handbook

Scenario Planning Handbook: Developing Strategies in Uncertain Times

Author : Ralston, William

Scenario planning is a technique for strategic planning and execution that takes into account the many uncertainties that are the reality of the world. This book explains what scenarios are and are
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  • Author:
  • Ralston, William
  • ISBN:
  • 0324312857
  • isbn-13
  • 9780324312850
  • Publisher:
  • Cengage Learning, Inc
  • Cover:
  • Hardback
  • Pub. Year:
  • 21-01-2006
  • SKU
  • 9780324312850
  • Number of Units
  • 01
  • Pages:
  • 272