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Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

Author : McLaughlin, Michael W.

Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning
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  • Author:
  • McLaughlin, Michael W.
  • ISBN:
  • 0470455853
  • isbn-13
  • 9780470455852
  • Publisher:
  • John Wiley and Sons Ltd
  • Cover:
  • Hardback
  • Pub. Year:
  • 29-07-2009
  • SKU
  • 9780470455852
  • Number of Units
  • 01
  • Pages:
  • 224