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Art of Woo

The Art of Woo: Using Persuasion to Sell Your Ideas

Author : Shell, Richard

Shell and Moussa aim to help readers get attention and sell their ideas through strategic relationship-based persuasion, or "woo"-or "winning others over. " The authors consider wooing to be one of the most important skills in a manager's repertoire; while the concept may seem simple, mastering it is an art.
$27.34
  • Author:
  • Shell, Richard
  • ISBN:
  • 1906465223
  • isbn-13
  • 9781906465223
  • Publisher:
  • John Wiley and Sons Ltd
  • Cover:
  • Paperback
  • Pub. Year:
  • 15-08-2008
  • SKU
  • 9781906465223
  • Number of Units
  • No
  • Pages:
  • 312